Jump to content
The Inquirer-Home

Intel's spin machine is getting desperate

You cannot be Cyrus
Monday, 20 April 2009, 22:50

IT SEEMS DESPERATE Intel will stop at nothing to grab some spotlight and try to make its new Nehalem chips sound sexy, even if that means invoking hapless celebrities who likely wouldn't know one if it jumped up and bit them on the backside.

"Britney Spears, Miley Cyrus and Susan Boyle would recommend the Xeon 5500 servers for Economic Stimulus" proclaims the headline of a shameless search engine courting Intel Blog.

Yeach--course-that-s-a-xeon-in-me-barnetLooking to score some SEO brownie points in the most tasteless, name-dropping fashion, Intel's Shannon Poulin goes on to say: "While I don't have direct quotes of support from Brit, Miley, Susan or any country presidents who have signed economic stimulus into law I am pretty confident that if they were ever actually considering purchasing a server or workstation they would come to the conclusion that the new Xeon 5500 platforms would be their best choice."

Yeah...right...

This from a company which last week felt the urge to write and tell the INQ it felt some of our stories "just plainly uninteresting"  and demanded to know if our readers actually cared for "such triviality".

So, here's a tip Intel; why don't you focus on your products instead of sitting in your big, expensive, silicon glass house, throwing stones and using barely legal methods to pathetically cash in on SEO from the likes of already patronised-to-death Susan Boyle.

Oh, and please leave the hype and sensationalism to the likes of us, we're more practised at getting away with such foolishness, and it really doesn't become you. µ

 

Share this:

Comments
Intel has been desperate for quite awhile

Intel has been desperate and unscrupulous for close to 30 years. Wait until they have to fork over $50 billion to AMD for violation of anti-trust laws. THEN you'll see some real Spinning.

posted by : Bob, 20 April 2009 Complain about this comment
Boss

Desperate? The author's the desperate one having to dig up nonsense like this.

posted by : Elmer, 21 April 2009 Complain about this comment
agree with elmer

I've said this before - all spice, no news from this author recently.

posted by : ssj4Gogeta, 21 April 2009 Complain about this comment
Dear Intel

Dear Intel,

How bout you work on getting us some TRUE nextgen product, instead of this 45,32,28 BS.

huh huh huh

Thought so.

Hello from the future.

posted by : concerned, 21 April 2009 Complain about this comment
The INQUIRER Look for a fight!!

Me thinks that Inquirer is looking for a cat fight... My $$ is on Intel...

posted by : dvmoo7, 21 April 2009 Complain about this comment
Yikes!

I call THAT a bad hair day!

posted by : Intelligent, 21 April 2009 Complain about this comment
Echoes ...

or the Tom from the old Toms Hardware ...

or

a Mike Magee ...

or

a Sander Sasson

Good stuff.

posted by : Reynod, 21 April 2009 Complain about this comment
Larrabee Samples NOW Available....

For 200: theINQ HITS in One Day, & Paying Off Samsung '8 Loss, You Might Get Larrabee by Overnight, Here: went so deep into details that only real programmer understood it. (Obviously, Charlie)

According to Abrash the theoretical power of Larrabee is bigger than one Teraflop which means more than 1.000.000.000.000 operations per second. Thus the chip reaches areas currently occupied by graphics chips from Ati and Nvidia. So it will be interesting to see how the competitors react.(Bringing Race Neck, Neck & Neck as It nears Comp Max)

IT will also be interesting to hear what Mark Rein from Epic Games has to say when Intel starts using Larrabee as an integrated graphics chip. After all Epics programmer genius and Chief developer of the Unreal Engine Tim Sweeney has, according to Abrash, been involved in the development of Larrabee and its 100 new commands. It is pure speculation what effect this will have on the compatibility of the current and future versions of the Unreal Engine and Larrabee. But it actually it would be strange if Sweeney would intentionally see to it that the Unreal Engine wont consort with Larrabee. Well, Even If Larrabee isn't Hot Swap Item today, Get Used To 100 NEW Instructions. Larger Increase than Years of Previously added instructions, So BIG Help. ST Drashek

Only recently Intel presented a Larrabee Wafer and apparently the first samples are ready

posted by : Ultee'Larrabee', 21 April 2009 Complain about this comment
Intel always Immoral

Intel is an Immoral company full of proud geeks and fat cats who are prepared to do anything to win. I hope they get fleeced hard by the antitrust, patent stealing, misinformation’s, product misrepresentation, etc cases against them.

posted by : Cannonball, 21 April 2009 Complain about this comment
I wonder...

If any of them does even have a clue of what a processor is like. I figure them holding it and asking: "What is this green thing with the metal cap and shinny golden dots? It's heavy!"
Any way, CTOs and CIOs who gives them any credibility for choosing servers, should be fired immediately...

posted by : Curious, 21 April 2009 Complain about this comment
UNETHICAL FOR YEARS

Intel has been unethical, immoral and down right border-line legal for some time now.. Anyone old enough to remember the whole PENTIUM hidden CPUID fiasco in the BIOS in the mid 90's that let your pc be identified on the internet?? I don't know if they're still doing it now since I haven't owned intel cpu since Pentium III.

posted by : diesel, 21 April 2009 Complain about this comment
@Concerned

You do realize it is the IBM fab club that is talking up 45, 32, 28 and not Intel?!?

Intel is not talking these up because A) there is no 28nm at Intel, it is a half node for foundries B) Intel doesn't need to talk up 32nm as they are already sampling it and will be selling CPU's on it by year's end.

The ironic thing is you are condemning Intel by mistake for what IBM/AMD has been doing.

HaHa, thought so...

Goodbye from the past :)

posted by : non-conerned, 21 April 2009 Complain about this comment
Nehalem for Rehab

I was very pleased to learn that Ms. Amy W. highly recommends using Nehalems 5500 processors to speed up rehabilitation process. Well done Inqas! Marvelous piece of journalism, keep up good work...

posted by : Mikee, 21 April 2009 Complain about this comment
are you for real

A blog comment from someone who lives and breathes their job somehow segues into Intel looking for news? Now this is the inqu. which has deteriorated for years, but this is a new low, from a 'writer' who neither has the flair of the late magee or the brains of pabst. it's a pity, the inq used to combine truth with spin and it was somewhat funny, now you all just look pathetic.

posted by : anobserver, 21 April 2009 Complain about this comment
Yeah, I agree with you anobesrver

Silvie, if you want to share your thoughts just put comment inside the blogpost. I think it is unethical if you spread your thought to become news like this. And, intel's people blogging like a closed corporate blogging. Unlike, people at AMD with their blog with RSS feed that you can share to everyone in the net.

posted by : Surya , 21 April 2009 Complain about this comment
turtles

i like turtles

posted by : turtleboy, 21 April 2009 Complain about this comment
Pathetic

Slyvie has been drinking the AMD Koolaide again.

Just read any of the recent articles, she would not know objectivity if it hit her on her arse.

Sylvie if you want to appear cerdible you have to stop whining and actually do some research and real journalism.

Honestly to put this up as news shows a despiration to bash a company that borders on the same blind fanaticism that Mac fanbois show.

From your whiny little article about being treated bad by Asus at CES to this you have shown your lack of professionalism at every turn.

posted by : funny, 21 April 2009 Complain about this comment
is that Drasnek real??!!

I mean... I actually understood most of what he said.
0_0

posted by : umbrel, 21 April 2009 Complain about this comment
It must be

PMS...

Buy some chocolate!

posted by : Raa Yee, 21 April 2009 Complain about this comment
I liked the article because

it showed that marketing can be so sucky and lame.

""Britney Spears, Miley Cyrus and Susan Boyle would recommend the Xeon 5500 servers for Economic Stimulus" proclaims the headline of a shameless search engine courting Intel Blog."

Who are they appealing too?

The poeple who buy Xeon 5000's, would they really be swayed by this bullcrap?

posted by : interested_party, 22 April 2009 Complain about this comment
Advertisement
Subscribe to the INQ Newsletter
Sign-up for the INQBot weekly newsletter
Click here to sign up Existing user
Advertisement
INQ Poll

Christmas computer sales

Will you be buying a new computer this Christmas?