Don't cast your axe into the sea
|
|
|
Pay-per-view heading for YouTube
IN A DESPERATE attempt to make money from YouTube, Google is planning to make some of the site pay-per-view.
The outfit is trying to get more adverts into the service, but is also planning up a subscription system too.
Presenting Gurgle's quarterly results yesterday, chief executive Eric Schmidt said: "With respect to how it'll get monetized, our first priority is on the advertising side. We do expect over time to see micropayments and other forms of subscription models coming as well."
The Internet overlord posted its first-ever quater-to-quarter revenue drop which it blamed on the recession. Now it thinks it may be able to get people to fork out money they no longer have for junk they'll find they don't really need.
Google's profit for the quarter was up 8.9 per cent, from $1.31 billion to $1.42 billion (£884 million to £959 million), but revenue fell sequentially for the first time since Google went public, down three per cent to $5.51 billion (£3.72 billion).
The figure is still up six per cent on the first quarter of last year so it's not all doom and gloom for the outfit that has essentially turned making money out of other people's stuff something of an art form. µ
Share this:
Share
If they're going for a Hulu-like service (that is, showing licensed content from TV broadcasters) for a subscription fee, is there any way of making it available internationally (very much unlike Hulu)? While some shows are valuable in syndication revenue overseas, there is some Hulu content that is both inaccessible outside the United States and is never likely to be broadcast.
If it's properly licensed, online content won't preempt local broadcasts, but will make previously shown content available outside the United States and, in turn, generate additional revenue from the YouTube subscription where it's not possible (due to lack of demand) to sell syndication rights to major broadcasters overseas.
If it costs to use - most people will stop using it.
Did Napster not teach them anything?
Did The Pirate Bay not teach them anything?
We see an endless parade of ungrateful rich people pass before us. Trailing their mass produced culture. We are sick to death of it.
You want people to pony up with the cash then start providing content that actually offers intellectual stimulus instead of more bimbos pretending to have sex in time to the "music".
PayTube? They can try to suck, salivate and slurp all they want into peoples wallets or paypal accounts, but they will find sour grapes linked to and more than ever that will kill the will to take a chance on content.
I see an escalation of pay-per-view in the future, you input your payment info, then you get the first part for free, then it stops and if you choose continue, you get charged, then you see the worthwhile part of the clip, then your given the choice to buy a copy of the clip to download!
Just one word, I call em "Ferengies!"
great idea providing they can get movies out in cinema onto this, and stuff like that. if they can organize big studios then its gana be BIG, IF THEY DONT GET TO GREEDY then they will do a few things
1: reduce piracy. I can vouch if movies were released on here globally (for instance in UK movies come out a lot later to dvd then USA)this is a big reason ppl D/L them (I dont, im a paying person, I support good movies) but yeah if they release them on here, for a reasonable price, they will reduce piracy by at least 50%
2. if this comes to fruition, then I hope sports etc, like boxing will come on that would be kool
When I can download a video instantly, and the commercials last about as long as it would take to fast-forward through the commercials on the television set, AND to top it all off it's free with a decent cable hookup, I count myself as very, VERY lucky.
If only they'd make the shows easier to get, rather than having to wait 8 days(it's already DRM'd, what the hell does the waiting period accomplish?) I would delete my torrent list and go legit. And while we're at it, how about putting all the movies online, too. If you refuse to pay for it, you get commercials with your movie.
We need that type of thing yesterday.
I've been listening to pandora.com for over a year. Today I HEARD the first advertisement ever.
It was nice while it lasted...
If google did not index the words.
"Torrent" and "Rapidshare" etc.
That would boost revenue for youtube.
The content that you will have to pay for will come from major US broadcasters - basically, you will be able to watch the full official version of a TV show for a buck or so, instead of trawling youtube for parts of the same thing in awful quality. Think Hulu.
And nobody is trying to take away your amateur cat videos, so stop whining.
the only reason youtube is popular is because it is free to use.
go for it google but be prepared to see droves of users leave and also advertising revenue decrease due to lack of users.
it'll make an ideal case study of "how to destroy a popular website via profit-mongering"