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Intel recognised for ethical business standards

Bit late for April fools
Tuesday, 14 April 2009, 12:32

INTEL IS BOASTING about being chosen from over 10,000 global companies as one of the 99 firms "recognised for its ethical business standards" by the Ethisphere Institute.

Ethisphere says it received a record number of nominations this year from firms in over 100 countries and across 35 industries. Of those, only 99 purportedly made the cut, of which Intel, a company regularly accused of antitrust, tax evasion and attempting to monopolise markets, was a lucky winner. Yes, we also spluttered our morning coffee all over the computer screen when we read the press release.

But Ethisphere reckons it's done some pretty complex moral math to come up with the selection, taking into account corporate citizenship and responsibility, corporate governance, 'nnovation contributing to public well-being, 'ndustry leadership, executive leadership and tone from the top, Legal, regulatory and reputation track record, internal systems and ethics/compliance programmes.

"Legal, regulatory and reputation track record", eh? AMD employees must be wetting themselves as they read this.

According to Ethisphere, the prestigious award is all about, "recognising organisations that promote ethical business standards and practices by going beyond legal minimums, introducing innovative ideas benefiting the public and forcing their competitors to follow suit." Maybe they meant 'forcing their competitors to file law suits'.

Executive Director of the Ethisphere Institute, Alex Brigham, said "operating as an ethical leader requires a significant commitment from companies that goes beyond lip service and demands real action and change." He added, "The companies on this year's list have demonstrated an understanding that ethical practices are not only necessary, but can support a stronger and more solid business overall."

Strange then, Mr Brigham, that Intel – a company sued left, right and centre for unfair business practices, which does its utmost to stomp out any hint of competition (see Japan, Korea, Europe) with a chief executive earning $12.7 million a year but professing sadness at having to lay off between 6,000 and 8,000 of his staff – should find itself on that list.

If you want our INQpinion, Intel probably nominated itself for the award and forced all its minimum wage-earning Chinese fab workers to vote three times each. Or maybe the firm used its regular tactic of bribing the committee with rebates on Intel CPUs?

Other holier-than-thou tech Mother Theresa's include HP, Dell, Xerox, Oracle, Symantec, Texas Instruments, Freescale Semiconductor, Cisco, Google, Vodafone and T-Mobile. µ

A full list is available at www.ethisphere.org/wme2009

See Also

Intel accused of massive tax evasion
Intel accuses AMD of breaching license agreement
Korea Fair Trade Commission rules against Intel
EU refuses to give Intel more time
Intel attacks European Commission
Intel misses EU antitrust case deadline
Korea will fine Intel $25 million
Intel email retention capability just not what it could be

 

 

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Comments
Ha Ha Ha

The Greatest April Fools Joke of all times!

posted by : pokwang, 14 April 2009 Complain about this comment
Not everyone is a good lier.

The Ethisphere Institute has been recognized for its ass kissing.

Their reputation is in the drain, that's for sure.

posted by : kedas, 14 April 2009 Complain about this comment
Selection Panel ... was there one?

Simple.

Looking at the 2008 list I was nodding my head as I went through it.

2009 looks ok until you cross the above.

Well done to Cisco ... two years straight.

Why no IBM ?? Of all of the tech companies out there I could not believe IBM didn't top it? Can you please investigate ??

I'll send you some more cheap cpu's if you promise to buy 1000 more (with the sideways rebate discussed in the self destructing e-mail I sent you 3 weeks ago) and not buy any of my competitors.

Also can you please not display any products using the following greens:

Green = C: 100 M: 0 Y: 79 K: 0
Green = Pantone 347
Green = R: 0 G: 153 B: 102
Green = 009966

There is only Blue ... Paul doesn't like green.

posted by : Reynod, 14 April 2009 Complain about this comment
I just lost my Mojo

What is America to me?
A name, a map, or a flag I see;
A certain word, democracy.
What is America to me?
...
Frank Sinatra

And this fair and ethical system has been enforced worldwide.

posted by : Christian, 14 April 2009 Complain about this comment
I wouldn't

...put it past them to have paid --heavily-- for such award xD

posted by : Astro, 14 April 2009 Complain about this comment
All spice no news

That's what this INQ hack has been doing recently.

posted by : ssj4Gogeta, 14 April 2009 Complain about this comment
Accusations...

... are like assholes; everyone's got them.

posted by : mu1980, 14 April 2009 Complain about this comment
McDonald's

McDonald's is there too. Possibly due to their contributions to healthy eating, usage of animal fat and claiming that they use only vegetable and other benefits to society.

posted by : Gerilart, 14 April 2009 Complain about this comment
Then We Have...

Then we have HP who performed illegal wiretaps on members of their own board of directors and found various executives under indictment for it. That is quite an example of ethics in action isn't it ?

The Ethisphere Institute certainly demonstrated exactly how clueless they are. I guess it could be that they just don't keep up on current events. I don't know.

posted by : Gomez Addams, 14 April 2009 Complain about this comment
They sell whitewash

Ethisphere is clearly a company that sells moral whitewashing to its wealthy benefactors.

"Do you have sticky legal issues? Negative publicity? Need to boost your tarnished image? Pay some money to us, and we'll give you a bright, shiny halo!"

Shame on Ethisphere, and shame on those in the media who fail to question such practices and point out the moral whitewashing.

And hurrah for the INQ! :)

posted by : Scott, 14 April 2009 Complain about this comment
and the inq is not on the list

get over it sylvie

posted by : Raa Yee, 14 April 2009 Complain about this comment
Leave the CEO salary out of this!

Bash the money grabs from the goverments around the world all you want, but to criticize the pay of a CEO who runs a succesful company is a bit off.

For comparison look at the money one Mr Ruiz STOLE, umm.. 'earned', from AMD during his years of running AMD into the ground. Look at the bonus he got when he was forced to sell off the fabs, ummm... 'form a subsidiary', to the UAE. Look at the CEO's on Wall St. I have no problems with Otellini's pay as he runs a successful company employing 80,000 people - if he were losing billions, or taking handouts from Obama, or laying off massive amounts of people then question his salary.

posted by : curious, 14 April 2009 Complain about this comment
Maybe You Missed It

curious - I think you missed this line from the article :

"Strange then, Mr Brigham, that Intel – a company sued left, right and centre for unfair business practices, which does its utmost to stomp out any hint of competition (see Japan, Korea, Europe) with a chief executive earning $12.7 million a year but professing sadness at having to lay off between 6,000 and 8,000 of his staff – should find itself on that list."

I think between "6,000 and 8,000" qualifies as massive amounts of people.

I don't dispute that Intel is successful company with profits in the billions but that is certainly no reason to lay off thousands.

posted by : Gomez Addams, 15 April 2009 Complain about this comment
Without honour, all is lost

I'm ashamed to use an Intel CPU, honestly.

When I upgrade my laptop and desktop I'll go AMD again.

I had the AMD K7 500Mhz and the 4800+ or something.
I didn't have enough honour to resist the C2D E4400 2ghz which I've clocked to 3ghz. And I picked up my laptop 2nd hand for nothing.

I keep thinking of BT3's intro text "Inviting good karma to CPU" :D

posted by : Josh, 16 April 2009 Complain about this comment
Boycott

There are no ethics in war and love...

Anyways, here is another way of looking at AMD vs INTC

boycottintel.blogspot.com

posted by : David, 18 April 2009 Complain about this comment
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