- Tuesday, 24 November 2009
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Nothing is more sad than the death of an illusion - Arthur Koestler
Microsoft shuts Adcenter Analytics
Never got out of beta
Monday, 16 March 2009, 13:55
SOFTWARE GIANT Microsoft's has shut down its beta service Adcentre Analytics and is unlikely to find a replacement.
The service, which is based on Web analysis tools originally developed by DeepMetrix which Vole swallowed in 2006, will close by the end of the year.
Vole said that the beta test proved that it would be a lot better if it was a bit more specialised. In other words, it was not worth the effort. μ
L'Inq
Computerworld
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Well Shirley the acquisition of DeepMetrix added shareholder value, and the executives got a huge bonus for such insight and foresight.
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