FOR MOST OF US our exact location is something we’d like to keep under wraps, yet for those who want to share it with the world, Google has come up with an added extra for Google Maps.
Google Latitude is the latest initiative from the internet search giant and is a new feature of the Google Maps application for use on your mobile device to track the whereabouts of friends, family and even enemies - he's behind you.
By using GPS tracking, your mobile device can send out a signal to let others know exactly where you are at any given time. There are, of course, some security options.
If, let’s say, you don’t wish for your spouse to know that you’re going for a quiet drink with that attractive lady in accounts after work, you can simply set your location to elsewhere.
Yet this application is not just aiding sneaky maneuvers, it is designed to let the user know if a friend is in town, or if a plane has landed safely, or even if your partner is stuck in bad traffic on the way home.
Google has been very careful in constructing the privacy controls for Google Latitude, as everything is on an opt-in basis and the user has the option to log out of it at any time.
Alongside these controls, the user is also able to select who they want to view their location, so perhaps one person would like to let the whole world know where they are, while another just wants their pals to keep track.
Latitude is available from today on the Blackberry S60 and Windows Mobile and is expected to be on Android and the iPhone shortly. However, if you have no smartphone, fear not as you can also use this application on your laptop or desktop.
Latitude is available in 27 countries from today onwards and is expected to reach out to more in the near future. μ
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