I wrote a story on microprocessors once. Paper would have been better - The Evil Dr Spinola
GOOGLE'S two-year attempt to flog advertising in newspapers has ended with the outfit giving up.
Under the pretext of 'cost cutting', the search outfit has called it a day on helping newspapers recover from losing all their trade to the online magazines.
A SpokesGoogle said that its online expertise was about as useful as a chocolate teapot when it came to selling traditional adverts. It is not clear where this will leave the 800 US newspapers who signed up for the programme. µ
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