Google attempts to squelch Youtube piracy

SEARCH FIRM Google is attempting to protect itself from copyright infringement claims on Youtube by introducing a video ident scheme.

Google dragged in multinationals Time Warner and Walt Disney to test whether its method works.

Its method lets people worried about their work being nicked easily identify infringement.

But, said the Wall Street Journal (sub needed), it's not only available to behemoths like Viacom, which has its learned fiends pursuing a $1 billion law suit.

If someone nicks the prized video you've made of Auntie Ethel bouncing your bairn on her knee, you'll have the same recourse to the tech to squash the offending material. µ