Sony freeloads PS3
NOT CONTENT WITH LOSING $3 billion in the last 24 months by pricing the Playstation 3 at below its own cost price, Sony is now resorting to giving the things away in order to buy market share.
Sony Australia is currently running a 'buy a TV, get a free PS3' offer on selected models from its Bravia line. Any TV in the KDL line - from 32 to 52 inches - qualifies, and retailers reckon that Sony has 35,000 of the blighters to give away.
Most of the TVs in the promotion are full 1080p models, which make them ideal for conecting up to the Blu-ray-loving PS3 - apart from the fact that most games on the platform render in 720p, and thus require upscaling on a full HD display.
Regardless, those looking for a new home cinema set up could do far worse than getting in on this offer. And those looking for a rise in Sony stock price could do worse than going down the pub and crying into a pint as another $3 billion goes out the door.
Get the list of qualifying Ozzie models here. µ
Share this:
Business Intelligence Software
Customer Relationship Management (CRM)
Enterprise Accounting Software
Enterprise Resource Planning (ERP)
Enterprise Systems Management
It's not a surprise, Sony were off loading PS3s with some TVs in the UK over Xmas.

I should know, I picked up a V3000 with PS3 for £899 - which was quite a bargain then (before the offer it was on the shelf as a combo for £1399)
well companies have been givving away free 400 and 500 $ blu-ray players with their tvs since november in north america 
not that big of a deal also here if u buy 360 pro console for 399 u get gh:3 added
If you check out 1stAudioVisual, they are also doing this on select Sony panels. I discovered this after I had bought one, and they emailed me further offers a week later. Ha ha ha! Grrr damn and blast!
This isn't bad news. For the consumer or Sony. With HD-DVD dead, or at least on death row Blu-Ray reigns supreme. By giving away a PS3 with their TV, they're going to:
-Sell more TVs
-Get more Blu-Ray players on the market
-Get more PS3s on the market

Those last two will help to drive in cash flow from their games and Blu-Ray discs - both of which will be steady income.
I hear people are still waiting on the free PS3 with still no eta months later.
Re-launch of the deal.

From late November/early December '07, up until the end of January '08, we were offered the opportunity to purchase from the range of FullHD Bravia units and get a free 40GB PS3.

Shame it was via redemption: waited 3 months for the telly to arrive, and then another 3 weeks for the PS3.
This sounds like the offer at the eBay someone had posted a while ago - buy a PS2 priced at 5000$ and recieve a free BMW. 
So if we want a "free" PS3 we just need to buy an overpriced Bravia model.
Seems this limited offer in practice is: being overcharged only by Sony but not by their retailers...
SONY has been doing this here in singapore over the last 2 months to promote the new 400 series at the same time.