PVRblog reports that it received an email suggesting Apple will license Tivo technology for its iTV wireless set-top box that was announced in September. The same tipster suggests that the iTV name will change to Mac Media Capsule.
Despite a few loyalists, Tivo did very little business in the UK and Sky is the dominant provider of PVR services but Sky still has no Tivo-like way of guessing the programmes you might want to watch and the broadcaster might be resting on its laurels a little too comfortably. Maybe the market could move again here and elsewhere.
With reference to the renaming, it would be hard for Apple to launch a product that replicates the name of one of the most popular broadcasters in the UK so a name change was on the cards anyway.
Macworld begins 8 January in San Francisco. µ