GOOGLE HAS put its money where its mouth is by stomping up $10 million in cash to try to entice the mobile developer community to create new apps for its recently announced Android platform.
Before you get too excited, individual entries stand to win between $25,000 and $275,000 in prize money. Which ain't too bad money for a small startup.
The cashpot is, however, a thinly disguised means of announcing that the promised SDK from Google/Open Handset Alliance is now actually in existence.
The INQ would, however, challenge Google's assertion that Android is the " first complete, open, and free mobile platform." If it's so open, how come there's a trademark immediately after the word Android?
Anyway, if you do decide to build that idea for a great mobile app to suit the Android platform, then you've got between January 2nd and March 3rd 2008 to submit your entry.
If nothing else, this shows how much of a jump the Open Handset Alliance and Google have over Apple which has a commercial product already out there but no sign of its promised SDK. ยต
I think the main news is that Android's SDK is available. The $10m prize fund is a sweetener, intended to motivate entrepreneurial programmers and aspiring entrants to an otherwise relatively closed market.

The presence of trademarks does not prevent Android's platform from being Open Source at all. Please peruse the multivariant licenses approved by the OSI if you need any proof.
"If it's so open, how come there's a trademark immediately after the word Android?"

Same reason that Linus T trademarked "Linux" (which, when I last checked, was considered Open Source): so that the name can't be misappropriated, or competing products "passed off" using its name or variants of it.
http://code.google.com/android/download.html
there is sdk two days old!
who cares if they are bribing the developers ! what i would like to see is some really powerful features getting built into my mobile. I have listed some powerful features here http://paresh.taleda.in/blog/2007/11/21/android-challenge-ideas-for-apps/