INTEL SAYS IT WILL not be shutting down the Intel Technology Journal (ITJ). It says previous reports claiming the journal is to be transformed into a redundant spin machine, rather than the goldmine of company white papers and technology articles it previously was, are false.
Although ITJ will indeed be undergoing a management change, with long time editor Lin Chao, moving on to greener pastures within the company's Microprocessor Technology Lab, Chipzilla insists this doesn't mean the journal will see any changes in either content or orientation. In fact, according to a company spinner, it will remain as complex and technical as ever, or in his words,"not for mere mortals".
The journal's new editor is Rich Bowles, who heads up Intel Press, which the
firm vehemently denies is just a marticle-producing spin machine. Intel Press,
says Chipzilla, is the technical book publishing arm of the company, publishing
technical books in various languages for engineers and SW developers. These
books purportedly go some way to helping developers understand and design
platforms based on whatever new products Intel is
churning out.
The spinner told the INQ that the journal's next issue would deal primarily with Penryn architecture, and would include several articles covering the chip design, architecture and features. Also, according to Intel's PR since the articles will be written by the chip engineers themselves, the articles should be virtually devoid of spin.
Fingers crossed. ยต