There are more bloggers than blog readers

A poll of over 100,000 internet users in Germany this fall revealed some chilling numbers:

* 4 percent said they regularly converse via blogs
* 12 percent said they kept a blog themselves

Ouch. At least there's a chance that one of them will type the complete works of Shakespeare someday.

The article also says that 21 percent regularly read daily newspapers online, and 23 percent regularly read magazines online. But what exactly is the difference between the two once they're online?

Your average blog visitor is under 30, and in college or employed. All told, 75 percent of internet users polled knew what a blog was, but I'm assuming that people reading this site have a slightly higher rate of awareness. µ