Well, Power architecture is increasingly going head-on against Itanium in many large deals, even sinking the good ship Itanic in some situations with - believe or not - lower prices! And improved performance with better compilers, more superdense high-bandwidth machine like the superb p655+, where two 8-way single MCM systems with 1.7+ GHz POWER4+ processors fit within a 4U space! So, 16 systems and some 880+ GFLOPs of peak 64-bit power get squeezed into a single rack - 4 times the density of HP Itanium2! Put a nice shared-memory interconnect like the increasingly popular Bristol product, Quadrics QsNet, and you got a nasty supercomputing monster.
And, these can run 64-bit Linux (almost) as well as their home OS, AIX.
The memory bandwidth of each eight-way box is 51.2 GB/s, or eight times that of a four-way Intel Itanium2, or 11 times that of a four-way Sun USIII box. Of course, Rmax (the obtainable percentage of FLOPS in Linpack FP bench) is right now far less on Power4 than on Itanium2 - 60% vs almost 90% - but the extra frequency and greater memory bandwidth more than make up for that in many apps.
Towards the end of the year, the multithreaded POWER5 will also dramatically improve the FP benchmark scores, not to mention twice the CPU density, a quarter larger cache, even higher memory bandwidth and lower latency. But don't expect major clock speed improvements, the focus was on real performance and reliability benefits - as if chip-kill memory, eLiza self-healing, and per-CPU logical partitioning was not enough...
Finally, the existing SuSE and coming RedHat Linux on POWER4 and its follow-ons, natively 64-bit of course, aim to give extra legitimacy to it being "an open platform" at least as much as Itanium is.
On the low-end, the PowerPC 970 - or POWER4 Lite, might (or pretty much will be now that Motorola G5 is down the drain) the basis of Apple's next generation Mac platform - it's 64-bit ticket to the future. With its low power - down to less than 16W in low-power mobile 1.2 GHz mode, it will also enable very dense server blades and of course POWERful 64-bit ThinkPads or PowerBooks running AIX, Linux or MacOS...
For IBM then, Opteron makes sense as an excellent tool to corner Intel, with POWER on high end and Opteron on low-end, both 64-bit and both soon manufactured by IBM Microelectronics? No, I didn't say both owned by IBM, even though that is a possibility: AMD does need a sugar daddy, not a sugar mommy. Got my hint who the feisty "sugar mommy" could be?
What about the other major vendor, from SUN-ny California? Well, UltraSPARCIIIi is finally out, no surprise there, it helps a bit but is still far behind all other major CPUs (except MIPS) in most benchmarks. Yes, Sun's mantra of something like "we don't care about speed, we focus on our brand etc" can continue, but what is computing if not about speed and performance?
Still no sign of US IV anyway, and even when it comes, don't expect much of extra per-thread performance over US III - When (and if) it really rolls out in volumes towards yearend, it will have to fight both POWER5 and Madison2, both very powerful beasts on the rise, backed by humungous ruthless megacompanies - each of which can eat Sun as an appetiser.
You can read hundreds of pages of Net discussions about the particular merits and demerits of SPARC vs other architectures, from all sides and viewpoints, but the fact remains - SPARC is the turtle of the 64-bit world, slow and maybe long-lived compared to, say, Alpha, but even turtles have to die at some point... and before they die, they become extremely slow...
64-bit Opteron is fast in some things compared to the rest of the gang, and not so fast in others, but whatever the case, current and future Opterons are vastly superior performance and feature wise to low-end and midrange SPARC offerings at umpteen times lower cost. Plus, they are as 64-bit as SPARC (or any other 64-bit CPU) is... so Sun taking Opteron would be simply common sense...
In the last part, we'll summarise the battlefield situation... µ