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Apple hits 14 per cent of notebook shipments

People like percentages
Mon Jun 25 2007, 11:26
FOURTEEN PER CENT of all notebook computers sold in the US last month were Apples, according to the folks at NPD.

Coincidentally, that's also a 14 per cent rise over the previous month. This means that more people like Apple than did before, and will no doubt come as some consolation to Jobs' mob for the fact that they're still in fourth place in the US notebook market, behind HP, Gateway and Toshiba, none of whom are known for well-designed products in quite the same way that Apple is.

However, given the year-on-year growth of the fruity firm's notebooks, the day might not be long in the coming that Apple hits three, two or even one. That 14 per cent for May is up 65 per cent over the same time last year, and another 65 per cent growth would put it at almost 20 per cent.

Desktop sales didn't budge month on month, staying at 10 per cent. With notebooks now doing everything that 90per cent of consumers want at 90 per cent of desktop speed, most consumers are valuing portability over the extra 10 per cent.

100 per cent of the computers in the Ferret household are Apple, with 50 per cent of the games consoles being Microsoft and the other 50 per cent Nintendo. 50 per cent of the Apple computers are broken right now and in the middle of re-installing, busting the myth that 75 per cent of Apple machines go for 90 per cent of their life expectancy with only a 10 per cent failure rate. Doff. µ


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