Online publications branded 'trustworthy'

MORE THAN three quarters of UK newspaper and magazine readers think Web publications as just as trustworthy and reliable as their print counterparts, reports the Manchester Grauniad.

The UK's Association of Online Publishers polled 27,000 punters and found that 81 percent of newspaper readers thought print and online media were equally trustworthy, although the actual level of trust is not reported. Only 13 percent of newspaper readers trust in the veracity of print over pixels and a few misguided souls (seven percent) even said they trusted online more than print. µ

L'Inq
Grauniad