We're seeing a sort of Wal-Martisation of this world - Pundit on BBC Radio 4
The new companies sound like they should be characters in the Transformers. Pegatron will be focused on the current PC ODM business that Asus has, whilst Unihan will make such exciting things as chassis moulds.
Pegatron will also assimilate other Asus properties such as ASRock. Meanwhile, Asus staff also told the assembled hacks and hackettes in Old Taipei that Unihan would have a large wadge of capital with which to buy up some businesses, and added that the firm is already in some buyout talks, which must lead to speculation that both Asus and Acer are in the race to line up Shuttle.
The shift in focus and structure should be fairly transparent to end-users, we suspect, since the majority of the business being moved is stuff that your average consumer would never be dealing with, unless they fancied a batch of custom notebooks made in Taiwan.
However, it does appear that the company is looking to cement its position as the manufacturer of choice for companies such as Apple and Dell, which currently pay large sums of cash for Asus' expertise. ยต