Writing the news, raising hell, and telling truth to power - Egan Orion
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Dell to sell through Tesco
BE AFRAID rival PC makers, be very afraid: Dell is teaming up with Tesco to sell PCs in the UK, Ireland, Poland, the Czech Republic and Slovakia.
This is the most obvious combination since Tweedledum met Tweedledee and said “Hey, I’m liking like your look.” Tesco is famous for supply-chain bending flexibility, torrential volume, ultra-low cost and occasional slips in customer service. Dell is… well, pretty much ditto.
From January, Tesco will offer Dell XPS and Inspiron products in its stores. This is further proof that Dell’s wedding shackles to direct sales are working loose after all these years, and as the firm’s consumer boss Mark Ormerod notes in the press release, this gives nervy first-timers a chance to squeeze the goods before handing over hard cash.
Of course, the real and unanswered question is “how much?” Will Dell drop its trousers on pricing or come up with specials to keep a semblance of order? Not long until we find out. µ
Tags: Dell
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Dell can't be doing that badly with its direct sales. From what I have seen every PC in a libary or any kind of institution of education seems to be a Dell. Anything that isn't a dell is either very old or a MAC. I work in IT Support in a college in the north west by the way.
HAHAHAHAHA

outrageous cost more like. I love thai red curry and shop at the local tiny asian supermarket for ingredients.

200g tub of red curry paste. tescos with "thai taste" label about £1.80 the last time i bought it. Asian supermarket (different label, same tub, same plastic wrapping, different name) - £1

Tin of coconut milk, last time at tescos - 85p. cost at asian supermarket - 50p

this is from a TINY little shop, not giant pan-global conglomorate

the only reason for going there is the BOGOF offers - and they just screw the supplier for those allegedly.

Next you'll be telling me that PC World charging £15 for a USB cable is good value...
pcworld and tesco... from direct only to selling everywhere...

they must be desperate!
That should be, "Will they sell Ubuntu PCs alongside Windows ones?"
didn't you already report this?