Apple is too cheap

THERE WAS panic in the streets of Cappuccino yesterday when it was revealed that an Apple product was cheaper than the rest of the world.

The reassuringly expensive outfit had been outed by Japanese hacks for selling cut price albums on its iTunes site for a thirtieth of the price they should have been. Fears spread that Apple might start selling its products cheaper than its rivals, meaning an end of the outfit's long touted exclusivity.

Apple spinsters moved in fast to say that the price move, where albums were going for 50 yen instead of 1,500, on its iTunes site in Japan was all a terrible mishtake.

They pointed out that the cut-price had only applied to a few dozen albums including those by a popular beat combo RC Succession and singer Saori Yuki, and were unlikely to affect American customers who had never heard of them.

The music industry recently dubbed Apple's behaviour over pricing on its iTunes digital Juke box a cult of high prices.

More here.