Communications > Broadband

Yahoo buys Right Media

Big wagging of advertising clout

By INQUIRER staff

Mon Apr 30 2007, 09:28

SOFTWARE FIRM Yahoo said it will buy Right Media.

It will pay a piffling $680 million for the firm. It's had a 20 per cent interest in the outfit since last October.

Right Media runs an Exchange for adverts.

Yahoo boasted it is the largest online publisher on the planet which should be a matter for shame, rather than puffery. So it goes. µ

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© Incisive Media Investments Limited 2012, Published by Incisive Financial Publishing Limited, Haymarket House, 28-29 Haymarket, London SW1Y 4RX, are companies registered in England and Wales with company registration numbers 04252091 & 04252093

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Yahoo buys Right Media

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