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O2 CEO spills Iphone beans

Nothing wrong with revenue sharing
Thu Sep 13 2007, 12:45
PETER ERSKINE, O2's CEO, has all but admitted that his company has grabbed the UK rights to the Iphone by saying that there's nothing wrong with revenue sharing.

Given that Apple is the first supplier to be able to command such a demand, it proves the INQ's speculation about Apple's UK partner is correct. O2 will probably announce EDGE support, too.

Talking to The Times, Erskine said,"If sharing revenue brings a bigger pie to the table, then we'll be happy to share that pie."

Of course, nobody's bothered to calculate just how much revenue form SMS traffic O2 will lose from those customers because the Iphone is useless for texting as recent US based research found.

While an official announcement from Apple and O2 is expected very shortly, Erskine contined to spill the beans by describing the Iphone as an iconic device.

That's a bit like the O2 XDA which accidentally kickstarted HTC's Windows handset business, then? µ


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