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Vole needs history lesson

Microsoft's stupid Vista advert of the day
Thu Jul 31 2008, 08:44

MICROSOFT'S BID to win people over with its latest Vista campaign is not likely to win over any history buffs.

The advert shows a 19th century sailing ship with the motto "once people thought the world was flat".

Perhaps the implication is that once people thought Vista sales were flat. Another interpretation is that once human thinking was so constrained people thought Vista was pants.

However there are few things wrong with the campaign. The most obvious is that people knew that the world was spherical during Plato's time and Eratosthenes correctly estimated the Earth's diameter, around 220 BC.

When Christopher Columbus sailed to America the reason that people didn't think he would make it was not because they thought the world was flat, they thought he would not have enough food or water to last the trip.

Certainly by the 19th century, which is when the picture in Vole's advertisement appeared, people not only new the world was round, ships like the good ship Vista were going around the world all the time.

With that bit of information, it is clear that Microsoft is saying that everyone is misinformed and ignorant about Vista, including us.

You can see the advert here. µ


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