LG.Philips bites back with 52-inch fat panel

The company is biting back at a challenge from Samsung, which recently delivered a 46-inch panel to be able to claim to be the producer of the biggest panel, overtaking LG.Philips' previous best, a 42-incher.

The 52-inch panel - imaginatively named the 52W - is designed for high-definition television (HDTV) and displays 1,920 x 1,080 (2.07 million) pixels -- more than seven times a standard definition (SD) television and twice as many as that found in many HDTVs. Previous outsize panels were based on an XGA display at 1,280 x 768 pixels.

Philips says that by using its Super-In-Plane-Switching (S-IPS) technology, the 52W also boasts the world's widest viewing angle (176 degrees), with a minimum of colour shift and incorporates a wide aspect ratio of 16:9.

The company says it will market the big panel before the end of the year.

LG Philips has nosed ahead in the battle for the fattest panel thanks to its advanced fifth-generation LCD manufacturing facility at its Kumi factory. This uses glass substrates over 1-metre square.

Samsung is engaged in its own fifth-generation project but currently lags its Korea-based rival. Both companies are putting the squeeze on their Japanese rivals, though Sharp, according to a recent report from DisplaySearch, leads the LCD TV market with 48.4 per ent market share. LG.Philips LCD commands a 35.5 per cent share, the report states.

Samsung is the market leader in LCD screens for PCs. It recently showed off 63-inch plasma display at an electronics show in Seoul. µ

See also:
Large LCD monitors show big European boost
Samsung intros 46-inch TFT LCD screen
Korean flat panel firms lead march towards 5G manufacturing