HD camps continue war of words

In this latest assault, the European HD DVD promotional group says HD DVD is winning the battle in Europe.

The organisation is banding a copy of a report by GfK that says HD DVD has a 74 per cent market share in Blighty, Germany, France, Italy, Spain and Swizzerland.

As usually happens, the numbers were tweaked to discount Sony's PlayStation 3 console, because HD DVD camp decided to included purely video-playing machines. Not ones that could play games too.

Toshiba spinner, Oliver Van Vieandal said consumers were swallow up high-def players once the price drops below 200 Euro.

Sadly for Olivier, players currently cost twice as much.

Mind you, the HD DVD camp does not have all those problems that Blu-ray supporting PS3 console has.

It is also way above price consumers are willing to pay, and Sony is not going to change that in Europe - sticking to their original pricing for an castrated version of the console.

Both storage standards are currently battling with papers and scissors, and while that continues, they can't expect the market to swallow their predictions and promises. µ