I do not intend now - or ever
|
|
|
007 gets a Sony Ericsson phone
SONY ERICSSON reckons it has designed a phone solely for the new Bond flick Quantum of Solace.
The outfit produced a titanium silver edition of the mobile which is seen being used by Daniel Craig throughout the entire romp. It’s a customised version of the quad-band five-megapixel-touting, view-to-a-kill gadget.
The
phone in its non-007-version was initially announced back in February and began
shipping worldwide just last month. Sony Ericsson told The INQ they’ll be
selling this model of the phone for a limited duration at around Q4 of this
year. Oddly enough, the film comes out in November.
There’s been a bit of a tawdry marketing history with Sony Ericsson and EON Productions, the makers of the Bonds. Way back in 2002's Die Another Day, the P900 and T68i were said to have been used by the cast. In the more recent Casino Royale, a limited edition silver K800i Cyber-shot camera phone was on offer around the films release time. However, it does appear for first time they’ve backwards engineered the exploit.
Bundled on the phones memory card is a spy-style game plus lots of 007 content, just in case the tie-in wasn’t hammered home enough.
Should we say (Dr) no to this kind of thing? Should we just let them live and let die, or knock the living daylights out of them? Then again you only live twice, perhaps the world is not enough for Sony Ericsson after all µ
Share this:
Share
You would of thought they would of pimped out a true smartphone and used the X1 instead?

Microsoft would be weeing themselves with glee if a Windows Mobile device ended up in a Bond film.
I should like to sync with his addressbook contacts, but It would cost Moneypenny for that much call, girls. "It's a fine fox chase, my boys!"

Bond had a Sony-Ericsson phone in the last film too. And every television is a Sony. He'd be using a Walkman if Sony still made them.

I still have nightmares from the UI of the last Sony-Ericsson phone I owned...
There *was* a Windows Mobile device in The World is not Enough (but it was Windows CE back then!). Christmas Jones (Denise Richards) uses it to disarm the nuclear device when she and Bond are hurtling down the inside of an oil pipeline. Apparently wirelessly too - must have been a Bluetooth bomb ;-)
I think Q would have a few things to say about Windows Mobile!

Bond would be constantly reseting the damn thing before it would work properly.... ;)
Sad...but true...I was watching Casino Royale on a DVD in the car...not driving obv! And the bloke that get his ass capped at the beginning in Prague has a Sony Walkman in the drawer...they uses Blu-Ray DVD recorders, Vaio laptops, Cyber-Shot digital cameras. Every key car was made by the Ford Motor Company before they sold it to the Indians and Arabs...and if you cast your mind back to Tomorrow Never Dies, JB uses a 'concept' (code for made up) Ericsson phone to drive his car, open locks and electrocute bad guys...

It's call product placement. Get over it.