8GB MicroSD are cheap, what are they going to do to make their product different or better? The size is only the same, so where is the differentiator?

Will it be 2x or 5x faster? More reliable? Use less power?

Watch your b's and B's, please.

Your "32GB multi-level cell" is actually "32 Gb (gigabits) multi-level cell," and that's straight out of the press release. If you're talking about a chip, go with b (bits) if you have to guess.