$40 for a simple FAT undelete that's been around since win3.1? now that's a nervy thing.

only stupid people pay for recovery of photos from memory card when there is a lot of free software which will do same job for free

some examples:
Convar Smart Recovery (PC Inspector)
Restoration
Recuva
Zero Assumption Digital Image Recovery

there are free recovery tools out there... why pay? And there are not just for photos.

http://www.recuva.com/

Here you have the same but open source.

http://www.cgsecurity.org/wiki/PhotoRec

Pity you didn't look elsewhere first - you could have saved yourself the $40... there are several freeware utils such as Smart Recovery from http://www.pcinspector.de

Try adding the words "open" and "source" to your search and you may just have found PhotoRec...and saved yourself 40 bucks.

This article should have been written the day 'PC World' opened

http://www.pcinspector.de/

They have free HDD recovery, a special Memory card recovery app for your lost camera file amongst other goodies.

Its simple to use too.
My mom once nuked all the pics on her camera when she was playing with it and wanted to see what the FORMAT did. 

Called me, and a few min later she had got everything back herself

yup, had the same experience ;)

there is freeware software that already does this.

PC WORST (WORLD) they don't know squat you ask them advice on 1 thing like a router. You know what you want & like me want to get out ASAP they then hassle you to buy something else.

Which 1) you don't need or 2) already have in the 1st place. A tip to anyone they ain't really trying to give you the best piece of advice it's them trying to get more money out of you. This = more comisstion to them at the end of month my advice use the web and try websites like MicroDirect or Dabs.

Should searched for an extra 5 minutes, there is definitely freeware that recovers pictures from digital media.

Your $40 software appears to be the first google hit. The second is "MjM Free Photo Recovery Software" which is absolutely free.

You can recover digital photos using a free software as well, this is what I use at least:
http://www.artplus.hr/cgi-bin/cgiwrap/artplus/dl.cgi?dl=DPR

So no need to pay $40 for the software. :)