You are never too old to be what you might have been - George (Mary) Eliot (Evans)
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VMware makes fun of Microsoft
VIRTUALISATION SOFTWARE OUTFIT VMware has had a bit of fun at Microsoft's expense.
Marketing stunts are rife at trade shows, but one of Microsoft's apparently has backfired. At the start of VMworld Microsoft took out a full page ad in USA Today, a newspaper seen more outside hotel rooms than on news stands, warning potential cloud buyers to avoid long term licence agreements.
"VMware is asking many of you to sign three-year license agreements for your virtualisation projects," said Brad Anderson, VP of Microsoft's server and tools division.
"But with the arrival of cloud computing, signing up for a three-year virtualisation commitment may lock you into a vendor that cannot provide you with the breadth of technology, flexibility or scale that you'll need to build a complete cloud computing environment. If you're evaluating a new licensing agreement with VMware, talk to us first."
However, Paul Maritz, the CEO of VMware said the advert showed Microsoft's weaknesses and accused the company of hypocrisy.
"For Microsoft to talk about locking customers is a severe case of the pot calling the kettle black," he said.
"I think it's a very sincere form of flattery that they feel the need to take out a full page advertisement to address our customer effects. I smiled when I saw that this morning." µ
Tags: Friction
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When you are proficient in your business. For example, you've a mechanic for 20 years. I guess you are allowed to talk crap about it. Because you know. But I would admit that in computer business lot of people are talking crap without substance and relevant informations. Even so, they can construct and twist any of them infos to make it believable for the target audience.
This is just sad, but I'm not surprised. It's just another day at Microsoft with leadership that can only see what's in front of their face. They have a legacy hold on the business world through their Windows and Office products, and they don't even clue in on the hypocrisy of their argument against their copetitor. Duh!
He smiled at the advert, because of the irony in Microsoft advising customers to look at MS Products to avoid vendor lock-in.. i'd say the irony is so thick you'll need a meatcleaver to cut it..
And smiling at the advert is talking crap about them? Interesting..
Paul Maritz used to be a VP at Microsoft. So it's kinda funny he's talking crap about them like he never worked there.
When you buy Microsoft products, you are binding yourself in shackles and chains, to the most closed and most proprietary and most incompatible solution available. Glad to see the VMware CEO recognizes this at least.