TOSHIBA HAS ANNOUNCED that Computer 2000’s Maverick AV division will become the new broadline distributor for all Toshiba projector products.

Having left distributor Midwich, this partnership complements Toshiba’s existing relationship with Steljes in the Education market, and is part of a renewed focus on driving projector sales.

Toshiba has also switched the ownership its projector business from the Consumer Products to the Computer Systems Division which has better B2B and B2C channel and partner relationships as well as better-placed marketing resources. µ