Google says “sod it... lets do a bit of evil”
Motto becomes an albatross
GOOGLE HAS WOKEN UP to the fact that its much-maligned motto "Don't do evil" is an albatross around its neck. And no, you do not get any wafers with it.
TechCrunch's Michael Arrington cites remarks by winsome Google high-flyer Marissa Mayer as proof that the search outfit has had enough of its catchphrase.
Mayer said that "It really wasn’t like an elected, ordained motto" in the first place. This might be news to Paul Buchheit who coined the phrase in 2001, and has long been the pillar of the self-imposed code of conduct.
As the outfit has got bigger, it has found the motto a little tricky. In 2006 when CEO Eric Schmidt (whilst Google was allowing the Chinese to censor the site) said that apparently there is a scale of evil and not to serve at all was "worse evil".
Mayer added that punters were using the motto as a stick to beat the search giant when it does something that they didn't like. µ
L'Inq
Tech
Crunch
Comments
So, will we have to put up with ...
... the lesser of two Googles?Motto
A company motto is always brought up by unhappy customers. I used to work for Abbey National when their motto was "Life's Complicated Enough" and you can bet every complaint letter had that in its closing paragraph.Bad "L'Inq"
Your L'Inq at the end of the article does not even point to a related article.Unless you consider marriage proposals to be evil!
Say Something
This is a classic example of what SEOs call "link bait" but that the "journalism" profession has done long before the internet.The author says absolutely nothing. Lazy!
Not to defend Google for all this explosive evil you have uncovered but, how about the fact that Yahoo! has been caught with their hand DEEP in the Communist Cookie Jar yet again?
Isn't the motto...
"Don't be Evil"?...I hate to argue over semantics,but it seems to me like there is a significant difference between this and "Don't do evil";
"Don't do Evil - Let none of the company's actions or policies wreak evil; refrain from all evil-doing completely, for the greater good.
"Don't be Evil" - Prepare a moral cost/benefit analysis of the company every so often, with particular regard to the scale of "good" and "evil" ;
Ensure that the sum of perceived "good", "beneficial to humanity" corporate actions/policies outweigh the sum of perceived "evil" actions/policies.
If this proves impossible, simply ensure that the public do not realize, by utilising the power of positive PR and spin.
This will be enough to claim adherence to the motto.
btw source L'inq is broke'd.; Currently points to the bejewelled marriage story instead of techcrunch google story (http://tinyurl.com/6nhrbc)
GOogle Mayer (sic)
BTW ... If you are following stories on Valleywag et al, you will find that the Mayer of Google is renown for her "Evilness". Make no mistake when you do what the Devil says, you gonna be in a bucket of soup.Google does no evil Virtually. (sic'ness)
Google Mayer is up to no good. (yuck)