AMD licences its graphics tech to Qualcomm
For "immersive" cellphone gaming
TODAY AMD announced it has agreed to license its graphics technology to Qualcomm for inclusion in the next generation of cellphone chipsets.
In a press release, AMD said this licensing agreement is part of both companies' drive to support strength in a mobile gaming ecosystem and "unleash state-of-the-art graphics across a range of handheld devices to delight mobile consumers everywhere."
It will make AMD's patented Unified Shader Architecture -- used in Microsoft's Xbox 360 gaming console -- available in Qualcomm's cellphone chipsets.
Steve Mollenkopf, senior vice president of product management for Qualcomm CDMA Technologies, said "Qualcomm’s licensing of AMD's industry-leading OpenGL ES 2.0 [intellectual property] for integration into our chipset solutions allows us to continue our leadership in providing the highest quality graphics application experience in the industry." µ
