Fri 29 Aug 2008

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Edited by Paul Hales

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Booth babes banned from E3 2006

Take a scantily-clad chance, pay a $5000 fine
ACCORDING TO the new E3 2006 exhibitor's handbook, "nudity, partial nudity and bathing suit bottoms" are this year banned from the annual gaming fest in Los Angeles.

And any babes wandering about in anything less than regulation kit will earn their sponsor a $5000 on the spot fine, the document sent to exhibitors - a copy of which we have seen - reveals.

Show organiser, the Entertainment Software Ass. has rewitten its rule-book to come down heavily on sexy shenanigans, after years in which the rules of engagement have been bent or flagrantly flouted.

Show director Mary Dolaher told Reuters the "update and clarification of the enforcement policies" is designed to "ensure that exhibitors are familiar with the policy and how it will be enforced."

Babes baring too much flesh will be ordered to cover up or face a fine.

Here's the pertinent passage from the re-written rule-book:
"Materials, including live models, conduct that is sexually explicit or sexually provocative, including, but not limited to, nudity, partial-nudity and bathing suit bottoms, are prohibited on the Show floor, all common areas and at any access points to the Show. ESA, in its sole discretion, will determine whether material is acceptable." So there. µ

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